uLab Systems announced it now offers orthodontists a suite of branding options that give them the ability to create a variety of custom-designed packaging products that will enhance the patient experience and can help grow new business.
Since 2021, uLab customers have benefited from the option to package a patient’s aligner in a box designed with the orthodontist’s name and/or logo. Now, the aligner pouch and aligner case can also perform as marketing platforms and will come as a custom-branded package with the box. Display Pack
In addition, orthodontists can now order branded typodonts and patient brochures for their in-office consultations. The new suite of custom options will be available in May.
Orthodontists develop long-term relationships over the course of their career with the communities where they practice, even treating several generations of families.
“At uLab, we believe it’s more important that our customers promote their brand rather than the manufacturer’s,” said Amir Abolfathi, chief executive officer and co-founder of uLab. “It is the orthodontist’s expertise and their patient care that help create beautiful smiles. uLab provides them with the innovative software tools and proven materials they need to develop an effective treatment, but it is ultimately up to them to create the smiles. Their brand and expertise are what patients should associate with quality results.”
uLab is dedicated to innovating for the orthodontic specialty, providing practitioners with access to innovative tools that enable the flexibility to control the patient treatment plan, unencumbered by pricing structure confines and restrictive protocols.
The company offers in-office aligner design and printing software, uSmile aligners, the uAssist concierge service, and now its custom packaging capabilities. uLab has future plans for “all-digital” platform options, enhanced AI-guided planning tools, and features to enable direct print outputs.
uSmile aligners are manufactured in Memphis, Tennessee, and can be delivered in as few as three business days, according to the company.
Photo courtesy of uLab Systems
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