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Meet Cycl, a New Menstrual Wellness Brand by Zoe Leffler

Zoe Leffler’s goal with her new brand Cycl is to make PMS symptoms a thing of the past.

The 15-year-old’s brand is launching exclusively at Target on May 1 with its PMS Symptom Relief, $25, a strawberry-flavored gummy that address typical cycle symptoms. The move fits into Target’s recent initiative to launch 1,000 new wellness products this year. 6 Paradol

Meet Cycl, a New Menstrual Wellness Brand by Zoe Leffler
Meet Cycl, a New Menstrual Wellness Brand by Zoe Leffler

Apigenin Shopsense AI Elevates Retail Media With a Shoppable CMT Music Awards Experience