Q+A Skincare: The Beauty Brand Set To Rival The Ordinary

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Three years ago, the arrival of skincare brand The Ordinary proved a gamechanger for skincare aficionados offering holy grail ingredients like retinol and vitamin C for less than a fiver.

Like-minded players then started to blaze the same trail with Beauty Pie, GOW and The Inkey List all offering impressive skincare ranges at around the £10 mark. Products took pride of place in every discerning woman’s bathroom cabinet quicker than you could say 'hyaluronic acid.'

It was only a matter of time, then, before a new budget-friendly range landed on the beauty block. Enter Q+A skincare, the 'cheap as chips' skincare brand with impressive eco-credentials to boot. Oh and did we mention that they also tailor a regime to suit your skin's needs before you buy?

If that's piqued your interest, here's everything you need to know about Q+A Skincare and why they're worth checking out.

Pronounced ‘Q and A’, this new beauty brand is as natural as possible (98%), vegan and ingredient-focused. Their mission statement? To demystify skincare once and for all, a mood we're totally down with.

So how do they do that? Well, they offer a unique consumer checklist on their website. You simply fill our their online quiz to find out what products your skin truly needs and will benefit from in the long run. In a nutshell, think products that are simple, effective and practical.

If that wasn't impressive enough, Q+A is a British owned and family run brand with all products being produced in Norfolk. No wonder influencers and beauty editors alike can't get enough. What's not to love?

The brand has 13 products available from online beauty retailer FeelUnique, all priced between £6.50 and £12.50. As for what to buy depending on your skin type? Read on for our no-nonsense guide on what you should be purchasing from this game-changing beauty brand, whether you've got breakouts, dryness or fine lines.

After cleansing you'll want to deploy the Q+A Daily Toner that is packed with hero ingredient Niacinamide. A type of vitamin (known as B3) your body isn't able to produce it, which is shame as its a powerhouse for calming redness and inflammation whilst reducing the look of pores. Thankfully, this toner is loaded with it. Simply dab onto a cotton pad and sweep across skin.

Follow with Zinc PCA Serum. Packed with Zinc PCA, Reishi & Shiitake Mushroom, they go to town on pores, regulating oil flow without drying out skin. Simply apply to clean skin before moisturising, or use as a topical treatment for individual pesky spots.

Twice a week it's worthing setting a date with with hero clay mask. Brimming with Activated Charcoal, it has major detoxifying prowess, helping to maximising the draw out dirt from your skin. Added Bentonite clay helps to mop up excess oil, too.

Hyaluronic Acid is the holy grail for keeping skin plump and hydrated. This also has the added bonus of Biosaccharide Gum, which provides intense moisture whilst dialling down the look of fine lines. Use twice a day after cleansing.

This lightweight and non sticky moisturiser is packed with ginger root and organic aloe vera to This non-sticky formula is the perfect everyday moisturiser that will leave your skin feeling nourished and ready for the day ahead.

Finally, dry skin needs a good dose of nourishment so deploy the Superfood Facial Oil stat. Teaming easily absorbed Jojoba Oil is with berry oils that have naturally high levels of antioxidants and are rich in vitamins. The addition of prickly Pear Oil is highly charged with Vitamin E & K, as well as essential fatty acids.

Sensitive skin means your skin barrier is compromised so its a good idea to nourish it with moisture and oils so that its better equipped as dusting off damage. After cleansing reach for the HA Serum.

At night reach of the Squalane Facial Oil. Derived from olive oil, a few drops will intensely moisturise your skin and work to repair the skin barrier. Think soft and supple skin that velvety soft to touch.

Sensitive skin can often include lips. Q+A lip oil is laced with liquorice Root Extract which has been shown to aid body’s own healing powers by aiding the production of collagen.

To help erase fine lines and your skin soft and supple you'll want a morning dose of the collagen cream. It's packed with a collagen peptide derived from seaweed as well as magnesium PCA, which anti-fatigue properties.

To help boost your glow opt for the Peptide Facial Serum twice a day and before bed follow with The 5-HTP Face and Neck Cream. It's hero ingredient is griffonia seeds which reinforce your skin's elasticity so that skin looks firmer over time.

Now discover the best sunscreens and exactly how to use them properly.

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