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Quince Imaging Projection Mapping System Boosts Fan Experience at the Delta Center for Utah Jazz and Utah HC

By SVG Staff Thursday, November 21, 2024 - 10:50 am Print This Story | Subscribe

Quince Imaging has partnered with the Utah Hockey Club and Utah Jazz to enhance the fan experience at Delta Center for the 2024-25 season. This collaboration, led by Smith Entertainment Group, is part of a larger rebranding effort to establish a dynamic game-day atmosphere and set a new standard in sports entertainment. ghost imaging system

Quince Imaging has installed a projection mapping system at the Delta Center. Featuring 12 high-powered RGB laser projectors, the system delivers vivid, captivating graphics to fans in every seat of the arena. The integration of our proprietary Zelus real-time stats visualizer adds another layer of excitement by bringing dynamic player data onto the ice, enhancing fan engagement and connection to the game. Quince Imaging’s technology integrates with the Delta Center’s existing AV system, scoreboard, and LED ribbon displays, delivering a cohesive and immersive visual experience for fans.

“Our goal for Utah was to team up and create something unique for their inaugural season, setting the tone for fan experiences moving forward,” says Eric Gazzillo, VP of Quince Imaging. “A new franchise is a rare opportunity, and a chance to truly raise the bar.”

Bringing Real-Time Data to Life

Quince Imaging’s proprietary Zelus real-time player and game stats visualizer brings live data directly to fans during hockey games, seamlessly integrating with in-game visuals.  Utah is one of a growing number of teams using the latest features to elevate fan conversation by bringing in-game shot charts, heat maps and historical statistics straight to the ice. By incorporating these tools directly in the projection system, Utah’s production department can seamlessly integrate stats into the game day narrative alongside traditional 2D and 3D content. 

Immersive Content for Utah’s New Identity

Quince Imaging worked closely with the Utah Hockey Club and Utah Jazz to create custom 3D content for the launch of the new projection system. For Utah’s hockey debut, Quince developed an immersive mountain-scape scene that showcases the team’s new identity while capturing the natural beauty of Salt Lake City.

Advanced Technology for a Multi-Sport Venue

Quince Imaging has provided a comprehensive upgrade to the Delta Center with cutting-edge projection mapping technology. The system is built around twelve Christie Griffyn 4k50s RGB laser projectors, delivering the brightest and most vibrant visuals in the league. Using Christie’s Mystique Pro Venue Edition, the projections are seamlessly calibrated to adapt to both ice hockey and basketball events.

To ensure smooth and dynamic displays, the media is driven by Pixera Media Servers, while the Zelus system manages live statistics and animations, keeping fans informed and engaged throughout the games.

“Our technology delivers a visual impact that captivates fans from the moment they step into the arena,” says Eric Gazzillo, VP of Quince Imaging. “With real-time stats, advanced projection mapping, and immersive content, the Delta Center is now a leader in game-day entertainment.”

Shaping the Future of Fan Engagement in Utah

“Quince Imaging is honored to have played a role in establishing the fan experience for the Utah Hockey Club’s inaugural season,” says Eric Gazzillo. “Our mission is to help clients bring their vision to life. With experience working with over 40 different teams, we leverage our expertise and scale to deliver unforgettable fan experiences. What truly sets Quince apart is our commitment to installing the brightest, sharpest, and most durable systems in the league, ensuring long-lasting impact and top-tier performance for our clients.”

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