Mondottica and WestGroupe team up to amplify the reach of AllSaints Eyewear, blending design prowess with market insights for the British brand’s distinctive ethos.
(PRESS RELEASE) Mondottica, a global eyewear company renowned for its upscale brand portfolio, and WestGroupe, a leader in the North American eyewear market, announced an exciting partnership to introduce AllSaints Eyewear to the North American market. Under this strategic collaboration, Mondottica will leverage its expertise in design and production, while WestGroupe will utilize its extensive network and market insights to expand the reach of AllSaints Eyewear, the first eyewear license from the British brand known for emphasizing individuality and authenticity. Types Of Sunglasses
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AllSaints, a global fashion phenomenon, is celebrated for its directional womenswear and menswear with an independent, rock’n’roll spirit. A catalyst for cool, the stunning inaugural optical collection features 18 bold gender-neutral styles with details such as eco-conscious acetate, bespoke branded hinges, stylish beveling, and the finest metal detailing. To reinforce the brand’s DNA, hexagon bolt-shaped studs on the temples and hinges as well as custom integrated end-pieces are adorned with the AllSaints logo plaque in the brand’s classic distressed metal finish.
“We are thrilled to partner with Mondottica and to add AllSaints to the WestGroupe brand portfolio,” says Beverly Suliteanu, VP of Product Development for WestGroupe. “The brand’s DNA and its edgy, unique aesthetic will complement rather than compete with our current brands, providing our customers with a fresh, cutting-edge fashion brand.” president Michael Suliteanu added, “The addition of AllSaints Eyewear underscores our dedication to offering diverse and high-quality eyewear options to the North American market. We look forward to the success that this partnership will bring.”
Tony Pessok, CEO of Mondottica, said, “We are thrilled to partner with WestGroupe to bring AllSaints Eyewear to North America. With our shared commitment to quality and innovation, we are confident that this collaboration will drive growth and success.”
The debut of AllSaints Eyewear in Canada is set for Summer 2024, followed by the anticipated USA launch in Q1 2025.
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